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Love Happens Here

Love Happens Here is our theme of our 2017 campaign  (Photograph: Pride in London)

Our campaign in 2017 is called Love Happens Here.

We have come a long way in 50 years, yet we face daily reminders that the global battle for true equality is far from over, and rights hard won can be threatened, attacked and taken away.

This year, in London's biggest and most vibrant Pride ever, we want to show that Love Happens Here.

As we continue to battle discrimination at home and abroad, London will send a defiant message to those who wish the LGBT+ community harm. We will take a defiant stand against hate, but also importantly, celebrate who we are.

We will reject hate and we will say, proudly, Love Happens Here.

How to get involved

To kick-start our campaign, we are building a map of love. And it starts with you. We need you to share your stories of love with us.

We want to hear your grand gestures, your intimate moments, the times you fell in love.

We want to hear about love in all its forms. Family and friends, the kindness of strangers, the times someone was there for you when you needed them most. And the important moments you felt you were able to love yourself - your true self.

Share your stories here

Share your pictures and stories on our social channels using #LoveHappensHere

And together, we can connect our city with love.


Any questions?

Please get in touch if you have any questions about the campaign.