Pride in London calls out critical need for allyship with 2020 theme: You! Me! Us! We!

Feb 25, 2020
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Pride in London, the organiser of the UK’s biggest Pride event, has announced its official theme for 2020: You! Me! Us! We!

In a climate where LGBT+ communities feel more divided than ever, this year’s theme calls out the crucial need for allyship in order to heal rifts between groups. As part of this year’s campaign, Pride in London is calling on communities to share the stories and moments that define allyship for them - showing why it’s important, and the opportunities it brings for individuals, groups and communities.

The latest figures show almost a third of LGBT+ people (32 per cent) have experienced some form of discrimination from others in their local LGBT+ community. In comparison, three in five black LGBT+ people (61 per cent) have experienced discrimination from other queer people because of their ethnicity*.

More than one in four bi women (27 per cent) and almost one in five bi men (18 per cent) have experienced discrimination from others in their local LGBT+ community, alongside more than a third of trans people (36 per cent)*.  Nearly four in five women-loving-women (79 per cent) have experienced misogyny from other queer people.

“Pride in London's 2020 theme #YouMeUsWe is a rallying cry to the LGBT+ community,” says Tom Stevens, Director of Marketing for Pride in London. “No matter your identity, it calls on each of us to reach out, understand and support one another, demanding us to be better allies within our own community. 

“Historically, the Pride movement was built on a core foundation of us standing up for one another. As LGBT+ people, especially those from marginalised communities, continue to come under attack from many sides, this allyship is as important now as it has ever been.  It's down to all of us to celebrate identity, and make sure Pride in London is a pride for everyone. It's down to You, Me, Us, We.” In addition to asking for communities to share their stories of queer allyship, Pride in London will be launching a national survey of LGBT+ individuals in the coming weeks to explore current attitudes to allyship and the issues many communities still face. 

To share your stories and experiences of allyship and to find out more about this year's theme, please visit

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